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…that the average public school guidance counselor-to-student ratio is more than 400:1?
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…that 97% of colleges do not meet 100% of a family’s demonstrated need?
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…that over a third of college students transfer schools at least once, adding to the time and cost it takes to get their degree?
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…that some colleges may defer, waitlist or even deny a qualified student to protect their own institutional yield?
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…that most merit aid goes to families who can afford to pay full tuition?
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…that a college's supplementary essays often carry more weight than the personal statement?
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…that even "need blind" colleges consider family assets when selecting students from the waitlist?
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…that even in today’s ‘test-optional’ landscape, submitting competitive test scores is always to a student’s benefit?