Did you know…

  • …that the average public school guidance counselor-to-student ratio is more than 400:1?

  • …that 97% of colleges do not meet 100% of a family’s demonstrated need?

  • …that over a third of college students transfer schools at least once, adding to the time and cost it takes to get their degree?

  • …that some colleges may defer, waitlist or even deny a qualified student to protect their own institutional yield?

  • …that most merit aid goes to families who can afford to pay full tuition?

  • …that a college's supplementary essays often carry more weight than the personal statement?

  • …that even "need blind" colleges consider family assets when selecting students from the waitlist?

  • …that even in today’s ‘test-optional’ landscape, submitting competitive test scores is always to a student’s benefit?